In today’s digital world, children are going online at younger ages—and staying connected for longer. Whether it’s watching videos, playing games, or chatting with friends, the internet is part of everyday life. But with these opportunities come serious risks, and it’s vital that parents stay informed and involved.

“I Never Thought It Could Happen to Us”

Thames Valley Police recently released two powerful videos to help parents understand the real dangers children face online. One features a parent whose child was exploited online—something they never imagined could happen in their family. The second video highlights real incidents of online harm in the Thames Valley area and offers advice on how to support children if they experience something similar.

�� Watch the video on child exploitation
�� Watch the video on online harm

 

These stories are a reminder that online risks affect children of all ages, not just teenagers. Even in primary school, children can be exposed to harmful content, online bullying, or strangers pretending to be someone they’re not

 

Although these videos focus on the Thames Valley region, the risks they highlight are nationwide—including here in Ealing. Online harm can affect children in any community, and awareness is key to prevention.

 

What the Experts Are Seeing

The 2025 Tes Safeguarding Report reveals that schools are facing growing challenges in keeping children safe online:

• 92% of school staff say monitoring students' online activity outside school is their biggest safeguarding challenge.
• There’s been a 380% increase in AI-generated child abuse imagery in just one year.
• Mental health concerns linked to online activity are rising, with 73% of secondary school staff reporting serious impacts on students.

 

These issues don’t start in secondary school—they often begin earlier. As children transition to high school, they gain more independence and access to new platforms, increasing their exposure to online risks.

 

Know the Age Ratings – and Stick to Them

Many popular social media platforms have minimum age requirements of 13 or older, but children often access them earlier. This can expose them to content and interactions they’re not ready for.

 

�� Read the UKCIS Social Media Guide for Parents:
https://www.internetmatters.org/resources/ukcis-social-media-guide-for-parents-and-carers/

This guide explains the risks, age ratings, and how to use privacy settings to help keep your child safe.

 

What Parents Can Do

1. Talk regularly with your child about what they do online.
2. Set clear boundaries around screen time and app use.
3. Use parental controls and privacy settings on devices and apps.
4. Stay informed about the platforms your child uses.
5. Watch the Thames Valley Police videos to understand the risks and how to respond.

 

A Shared Responsibility

Online safety isn’t just a school issue—it’s a partnership between schools, parents, and communities. By staying involved and informed, you can help your child enjoy the benefits of the internet while staying safe from harm.